Blockchain-based marketing technology WOM Protocol, which replaces traditional ads with user-generated content, is thrilled to announce an undisclosed amount of investment from global liquidity provider and multi-stage web3 investment firm, DWF Labs. This strategic investment supports the scaling of the WOM Protocol through more integrations and kick starts a partnership to further the mission of empowering brands, creators, publishers, and social networks to monetize word-of-mouth recommendations.
Web3 social is defined by its decentralized nature, transparency, and emphasis on empowering users. While many web3 social projects focus on issues like digital identity and data ownership, the WOM Protocol distinguishes itself by targeting the primary revenue source for social media platforms: advertising. The global digital advertising market is expected to grow significantly, with estimates projecting it to reach $517.51 billion by 2023, up from $332.84 billion in 2020. Since advertising generates the majority of revenue for Web2 platforms, it represents a massive opportunity to explore in the context of web3 social.
The WOM Protocol is a marketing solution built on web3 that replaces ads with user-generated content (UGC). It enables advertisers to find, track and reward word-of-mouth recommendations, while rewarding creators based on their content engagement and quality ratings. The Protocol includes the WOM Authenticator app, which authenticates recommendations across all WOM integrated platforms, the WOM Campaign Manager, which enables advertisers to find, track and access word-of-mouth recommendations by spending WOM Tokens, a Shopify app, and the underlying payment protocol that automatically rewards creators, authenticators, publishers and platforms in WOM Tokens.
Advertisers benefit from the credibility and authenticity that creators provide, ensuring a transparent and equitable advertising ecosystem that aligns the interests of creators, brands, and platforms. The protocol’s “to-earn” tokenomics is based on existing user behavior, as recommendations are made 2.1 billion times daily. WOM is already live and tested, having processed over 27,886,895 transactions in 2022 alone, with over 110k aggregated WOM videos passing the peer review of content, so-called “authentication”. WOM has meanwhile scaled its own “TikTok of Crypto” app, BULLZ, to onboard more projects and brands through its Campaign Manager, as well as kick-start campaigns for user-generated content.
DWF Labs is the investment firm and liquidity provider for digital assets that supports web3 projects at various stages. Their services include consulting, smart contract auditing, treasury management, and more. With the strategic partnership and investment into WOM, DWF Labs will also be able to benefit their clients and partners by introducing the WOM Protocol as a new content marketing tool. As WOM expands its infrastructure across multiple platforms, it will continue to prove the adoption of word-of-mouth rewards as a replacement for traditional advertising.
According to Andrei Grachev, Managing Partner of DWF Labs: “We see tremendous potential in WOM Protocol’s innovative approach to word-of-mouth marketing. The Protocol’s ability to authenticate recommendations, incentivize creators, and reward authenticators and platforms has the potential to revolutionize the way brands and creators connect with their audiences. We are excited to be a part of this groundbreaking project and look forward to seeing the impact it will have on the industry.”
Melanie Mohr, Founder & CEO of WOM Protocol, also commented: “We are thrilled to have DWF Labs on board as an investor and liquidity provision partner. This investment underscores the strength of our technology and its potential for the future of marketing. With the support of DWF Labs, we will continue to develop and expand the WOM Protocol, bringing it to new audiences around the world.”
About the WOM Protocol
WOM (word-of-mouth) Protocol is a blockchain-based protocol that gives brands, content creators, publishers, and social networks a way to monetize word-of-mouth recommendations on any website, app or platform. WOM is backed by seasoned investors from around the globe. For more info about WOM: https://womprotocol.io
About DWF Labs
DWF Labs is a liquidity provider and multi-stage web3 investment firm with offices in Singapore, Switzerland, the British Virgin Islands, the United Arab Emirates, South Korea and Hong Kong. The investment company is an affiliate of Digital Wave Finance (DWF), one of the world’s largest high-frequency cryptocurrency trading entities, which trades spot and derivatives markets on over 40 top exchanges. DWF Labs seeks to invest and support bold founders who want to build the future of Web3. For more information on DWF Labs, visit: https://www.dwf-labs.com/
3 Days to Go! InnoBlock 2024 is About to Kick Off!
Web3 technology is leading a global technological revolution, propelling the internet industry into a new era of profound transformation and reconstruction. In this digital revolution, innovation is not only the driving force for the development of the Web3 industry, but also a crucial strategy for its future layout. In response to this trend, ABGA and BBS have teamed up to host a two-day Web3 innovation event, InnoBlock 2024, at Singapore Expo from September 16-17. This event will bring together blockchain leaders from over 20 countries, with nearly 150 industry leaders from top Web3 public blockchains, venture capitals, exchanges, media communities, and renowned projects, all convening to engage in face-to-face discussions with attendees. As of press time, over 5,000 participants have registered across all channels for this summit, fully demonstrating the strong appeal of the event and guest lineup within the industry. InnoBlock 2024 is expected to have a widespread and profound impact on the Web3 industry during Token2049.
Organized by ABGA and BBS, and co-organized by Imagine Creation Combinator (ICC), DePIN X, Parasail, and Metis, this event aims to gather top experts and leaders in Web3 industry to jointly explore the cutting-edge developments and application prospects of Web3 technology, facilitate the integration of innovative achievements into the Web3 industry, and accelerate the construction of the ecosystem. The event is dedicated not only to empowering the Web3 industry through innovation but also driving further economic development in the Asia-Pacific region. It covers a wide range of topics from industry macro trends to the development and construction of the Web3 ecosystem, attracting hundreds of industry experts and influencers to gather and discuss the limitless possibilities of the Web3 industry.
The event will feature two main stages and an Open Stage. Over the course of two days, the summit’s agenda will showcase 23 keynote speeches, 26 panel discussions, and 3 fireside chats, covering Web3, AI, GameFi, DePIN, and more. Notably, on the morning of September 17th, local time, Stage 2 will host the launch ceremony of the GameFi Quantum Leap: Metis & ABGA Accelerator Program in Partnership with Google Cloud Web3, an initiative jointly initiated by Metis, ABGA, and Google Cloud. This accelerator program aims to guide experienced Web2 teams through the complexities of blockchain and GameFi, providing robust resource support and a dedicated fund of up to ten million dollars to empower startup teams to achieve innovative development and long-term success in the Web3 space.
Furthermore, the Open Stage will present two highly anticipated events: the Miss Universe Singapore InnoBlock Tour and the Airdrop Demoday. The Miss Universe Singapore InnoBlock Tour will stage the integration of the elegance and the future of Web3, while the Airdrop Demoday offers participants the opportunity to interact with top project teams and investors. These activities will further enrich the on-site experience, enhance audience engagement and interactivity, and add even more vitality to the summit.
The following is the agenda of the event:
Since its official announcement, InnoBlock 2024 has attracted significant attention from the industry and garnered strong support from a wide range of partners. Gamp, Seraph, Privasea, GhostDrive, Advertising Time Token (ATT), and Infinitar have come on board as Golden Sponsors, while Footprint Analytics, D’islands, InitVerse, XPIN Network, Alchemy Pay, SafePal, Metay.ai, Seed.Photo, Pika, Allin Exchange, IXO Protocol, JoinCare, AEON, Mumubit, IBIT, Nesa, Moomoo Financial Singapore, XenoBunny, Halfwish, Alien, Beosin, PING, and Mbit Wallet are supporting the event as Silver Sponsors. The AI Exhibition Zone is backed by DeepBrain Chain, DeepLink, DecentralGPT, DRCPad, DBC Capital, and DeepAITalk.
Moreover, MetaEra joins as the Strategic Partner, Web3Labs as the Ecosystem Partner, Dethings as the Primary Media Partner, and Google Cloud as the Cloud Partner. LingoAI and Web3 Alliance (W3A) are serving as AI Guiding Organizations, while Polaris Marketing, Eurasia Blockchain, TONSquare, DuckChain, Crydit, Digitalabs, and the Artificial Intelligence International Institute (AIII) contribute essential support as Partners. Their collective efforts have played a key role in the success of this event.
Speaker list as below:
InnoBlock 2024 will emerge as a pivotal platform for exchange and innovation within the Web3 industry, offering industry experts, investors, and tech enthusiasts alike the opportunity to delve deeply into Web3 technology and its myriad applications. This prestigious event not only showcases the latest advancements in Web3 technology but also provides forward-thinking insights into its future trends.
We eagerly extend a warm invitation to all from every sector to embrace InnoBlock 2024, joining us in an exhilarating exploration of the boundless creative possibilities within the Web3 realm. As Web3 technology continues to evolve, this summit will present the latest industry dynamics and future trajectories. We eagerly anticipate sharing with you the vision of Web3’s future and striving together towards new heights.
About ABGA ABGA is a groundbreaking club centered around Web3 gaming, backed by renowned institutions within the Web3 industry. By harnessing the collective strength of the Asian gaming industry, we aspire to forge a promising future for the global Web3 gaming sector.
About BBS
BBS.NYC is a blockchain conference organization based in New York, focusing on crypto and cutting-edge technology. We are dedicated to providing entrepreneurs, investors, developers, policymakers, media, and industry enthusiasts with an inclusive platform for sharing ideas, reducing information gaps, exploring potential opportunities, and accelerating global technological advancements.
In an era marked by the rapid convergence of traditional finance (CeFi) and decentralized finance (DeFi), the boundaries between these two worlds are becoming increasingly blurred. As the financial landscape continues to evolve at an unprecedented pace, industry leaders are seeking opportunities to navigate this new paradigm and forge meaningful connections.
ChainUp, Singapore-based blockchain solutions company is proud to present the CeFi and DeFi B2B Executive Night, a pivotal gathering for industry leaders and innovators scheduled for September 16, 2024, at CÉ LA VI Singapore, ahead of the Formula 1 Singapore Grand Prix 2024 race weekend. This exclusive Pre-TOKEN2049 event coincides with ChainUp’s 7th anniversary, marking a significant milestone in the company’s journey.
Connect with influential figures and gain insights into the latest trends shaping the digital asset landscape at this exclusive event. Attendees, including founders, CEOs, and top executives from CeFi, DeFi, technology, and investment sectors, will engage in in-depth discussions covering the full spectrum of the digital asset industry. These discussions will encompass the convergence of CeFi and DeFi, institutional adoption, regulatory developments, and the transformative potential of Web3, fostering an environment ripe for innovation and strategic partnerships.
Reflecting on a year of resilience and growth in a challenging market, ChainUp’s COO, Chung Ho emphasized: “This premier gathering not only celebrates our 7th year but also underscores our commitment to driving innovation within the increasingly regulated financial landscape. As ChainUp strategically moves towards the regulated space, we’re excited to connect with industry leaders, share insights, and collectively shape the future of finance.”
The pre-TOKEN2049 CeFi and DeFi B2B Executive Night are joined by co-organizers, B2 Network, a modular Bitcoin (BTC) L2 DeFi ecosystem that introduces B2 rollup to users and developers; Sinohope, a Hong Kong-listed digital asset custody and management service provider; Diamond sponsors Huawei Cloud, a leading provider of innovative cloud solutions that empower business digital transformation; Gold sponsors Odyssey, explore a new era of Memcoins with Odyssey Exchange, eventflo, a data-driven Web3 event management platform powered with FloCoin incentivization, exSat, a groundbreaking BTC docking layer solution that enhances BTC’s scalability; Silver sponsors Pell, a BTC restaking platform build on Omnichain Trust Network; eCloudrover, an AI-centric cloud solutions service provider for business digitalization; Supported by fractl, Blockchain Association Singapore, and Singapore Fintech Association.
For more information and continued updates on CeFi and DeFi B2B Executive Night, please visit ChainUp’s official website event page. Tickets are now available for purchase on our Lu.ma event page.
About ChainUp
ChainUp, a Singapore-based blockchain tech provider, offers solutions for the future of finance, including white-label exchange softwares, award-winning digital asset custody solutions, and more. With over 1,000 clients and reaching 60 million end-users, ChainUp is a trusted partner for Web3 founders and institutions.
Mr Mint, an innovative and fast growing decentralized platform in the Web3 world, is excited to announce that MNT token will be officially listed on the MEXC Exchange on 10 September. This announcement is a major step in the evolution of the Mr Mint ecosystem and it makes it possible now to broaden the horizons to an unreached scale growth.
A Strategic Leap Forward
The listing of MNT token on MEXC, one of the world’s top-level exchanges is indicative of Mr Mint’s resilience to dreams of conquering the world and by extension the resources of the ecosystem. With this listing, MNT will reach millions of traders and enthusiasts of the crypto market and hence will have higher liquidity and more trading prospects.
Why Does This Listing Matters?
‘MNT Listing on MEXC Exchange is a major milestone for us and a crucial step for further enhancing the capabilities of users and communities around the world. We have this partnership with MEXC because it complements our goal of bringing blockchain to everyone, – stated Mr. Rahul Bhadoriya, Co-Founder of Mr Mint.’
The MEXC Exchange is well known for its friendly interface, good liquidity, and numerous digital assets. Through MEXC listing, Mr Mint is consolidating its position among convincing players of the cryptocurrency space, thus facilitating more seamless trading of MNT by more users on a diversity inducing agenda.
What Does This Means for the Mr Mint Ecosystem?
Improve liquidity: With the MNT listing on MEXC, customers’ liquidity and the speed of exchanges will be increased.
World Market: The listing is going to put MNT in front of more people hence fostering brand development and community expansion.
Enhanced Trading Activities: Users can participate more in trading pairs and utilize meticulous trading tools by MEXC.
To the Users who make it all possible
On this memorable success, Mr Mint calls all its community members, stakeholders, and authorities who share a passion towards cryptocurrencies to access this new stage of development. More information regarding new trading pairs and this listing event, as well as other promotional actions, will follow to add further benefits to our devoted fans.
Get Ready to Trade MNT on MEXC
Drawing from this, Mr Mint keeps deepening its presence in the world of crypto as it delivers an innovative environment that brings technology and community into a convergence. We seek to build a new society that is decentralized and participatory based on innovation and transparency.
About Mr Mint
Mr Mint is a comprehensive Web3 ecosystem designed to bridge the gap between traditional finance and decentralized assets. It aims to empower users with tools and platforms that facilitate easy access to digital assets, encourage financial literacy, and promote secure and transparent transactions.
For more information about the listing and upcoming events, visit our official website or follow us on social media.