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WOM Protocol Gains Strategic Investment for Web3 Social Revolution

Published

2 years ago

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Blockchain-based marketing technology WOM Protocol, which replaces traditional ads with user-generated content, is thrilled to announce an undisclosed amount of investment from global liquidity provider and multi-stage web3 investment firm, DWF Labs. This strategic investment supports the scaling of the WOM Protocol through more integrations and kick starts a partnership to further the mission of empowering brands, creators, publishers, and social networks to monetize word-of-mouth recommendations.

Web3 social is defined by its decentralized nature, transparency, and emphasis on empowering users. While many web3 social projects focus on issues like digital identity and data ownership, the WOM Protocol distinguishes itself by targeting the primary revenue source for social media platforms: advertising. The global digital advertising market is expected to grow significantly, with estimates projecting it to reach $517.51 billion by 2023, up from $332.84 billion in 2020. Since advertising generates the majority of revenue for Web2 platforms, it represents a massive opportunity to explore in the context of web3 social.

The WOM Protocol is a marketing solution built on web3 that replaces ads with user-generated content (UGC). It enables advertisers to find, track and reward word-of-mouth recommendations, while rewarding creators based on their content engagement and quality ratings. The Protocol includes the WOM Authenticator app, which authenticates recommendations across all WOM integrated platforms, the WOM Campaign Manager, which enables advertisers to find, track and access word-of-mouth recommendations by spending WOM Tokens, a Shopify app, and the underlying payment protocol that automatically rewards creators, authenticators, publishers and platforms in WOM Tokens.

Advertisers benefit from the credibility and authenticity that creators provide, ensuring a transparent and equitable advertising ecosystem that aligns the interests of creators, brands, and platforms. The protocol’s “to-earn” tokenomics is based on existing user behavior, as recommendations are made 2.1 billion times daily. WOM is already live and tested, having processed over 27,886,895 transactions in 2022 alone, with over 110k aggregated WOM videos passing the peer review of content, so-called “authentication”. WOM has meanwhile scaled its own “TikTok of Crypto” app, BULLZ, to onboard more projects and brands through its Campaign Manager, as well as kick-start campaigns for user-generated content.

DWF Labs is the investment firm and liquidity provider for digital assets that supports web3 projects at various stages. Their services include consulting, smart contract auditing, treasury management, and more. With the strategic partnership and investment into WOM, DWF Labs will also be able to benefit their clients and partners by introducing the WOM Protocol as a new content marketing tool. As WOM expands its infrastructure across multiple platforms, it will continue to prove the adoption of word-of-mouth rewards as a replacement for traditional advertising.

According to Andrei Grachev, Managing Partner of DWF Labs: “We see tremendous potential in WOM Protocol’s innovative approach to word-of-mouth marketing. The Protocol’s ability to authenticate recommendations, incentivize creators, and reward authenticators and platforms has the potential to revolutionize the way brands and creators connect with their audiences. We are excited to be a part of this groundbreaking project and look forward to seeing the impact it will have on the industry.”

Melanie Mohr, Founder & CEO of WOM Protocol, also commented: “We are thrilled to have DWF Labs on board as an investor and liquidity provision partner. This investment underscores the strength of our technology and its potential for the future of marketing. With the support of DWF Labs, we will continue to develop and expand the WOM Protocol, bringing it to new audiences around the world.”

About the WOM Protocol

WOM (word-of-mouth) Protocol is a blockchain-based protocol that gives brands, content creators, publishers, and social networks a way to monetize word-of-mouth recommendations on any website, app or platform. WOM is backed by seasoned investors from around the globe. For more info about WOM: https://womprotocol.io

About DWF Labs

DWF Labs is a liquidity provider and multi-stage web3 investment firm with offices in Singapore, Switzerland, the British Virgin Islands, the United Arab Emirates, South Korea and Hong Kong. The investment company is an affiliate of Digital Wave Finance (DWF), one of the world’s largest high-frequency cryptocurrency trading entities, which trades spot and derivatives markets on over 40 top exchanges. DWF Labs seeks to invest and support bold founders who want to build the future of Web3. For more information on DWF Labs, visit: https://www.dwf-labs.com/

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Shemaroo, One of India’s Leading Media Corporates, Partners with PWR Chain to Pioneer the Next-Level Metaverse Experience for Their 200M-Strong Audience

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39 minutes ago

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November 22, 2024

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  • ShemarooVerse, exclusively launching on PWR Chain, merges Shemaroo Entertainment’s extensive content library with advanced blockchain technology. 

Shemaroo Entertainment, a leader in India’s media and entertainment industry for over six decades, has announced a strategic partnership with PWR Chain, an advanced Layer 0 blockchain infrastructure. Through this alliance, PWR Chain becomes the official blockchain partner for ShemarooVerse, Shemaroo Entertainment’s immersive platform set to deliver next-generation immersive content. This partnership is a landmark step in India’s entertainment and technology landscape, combining Shemaroo Entertainment’s vast content offerings with PWR Chain’s scalable and environmentally efficient blockchain capabilities.

With an expansive digital footprint across more than 50 content channels on YouTube, Shemaroo Entertainment commands over 200 million subscribers and garners 100 million views daily across diverse categories, including Bollywood, regional, television, devotional, and children’s entertainment. ShemarooVerse will leverage PWR Chain’s high-speed, decentralized infrastructure to create an immersive, interactive digital experience for audiences in India and beyond.

PWR Chain’s blockchain technology is among the most sustainable, operating with a minimal carbon footprint. Unlike conventional blockchains that require high energy resources, PWR Chain achieves high throughput with minimal power, processing over 300,000 transactions per second while using only a single CPU core per validator node. This efficiency allows ShemarooVerse to scale seamlessly without environmental impact, setting a new standard in green blockchain technology for the entertainment industry.

As Shemaroo Entertainment transitions its expansive IP portfolio onto the blockchain, PWR Chain’s infrastructure offers creators unique opportunities to monetize their content through tokenization and digital collectibles, a pivotal innovation in India’s content landscape. 

The advanced interoperability and scalability of PWR Chain enables ShemarooVerse  to leverage PWR Chain’s developer-friendly design, the first blockchain that allows deploying full software applications in traditional coding languages. By leveraging PWR Chain’s instant finality and quantum-resistant security, ShemarooVerse offers users a secure, dynamic, and immersive digital space for authentic engagement with Shemaroo Entertainment’s iconic content.

Arghya Chakravarty, COO of Shemaroo Entertainment Ltd., said, “Partnering with PWR Chain marks a transformative leap in digital engagement for Shemaroo Entertainment. ShemarooVerse will benefit from the speed, scalability, and sustainability of PWR Chain’s blockchain infrastructure, offering audiences a more immersive, secure entertainment experience. We are thrilled to bring ShemarooVerse to life in a way that resonates with the evolving preferences of digital consumers.”

Melanie Mohr, CEO at PWR Labs, added, “Shemaroo Entertainment’s leadership in Indian entertainment provides an ideal platform to demonstrate PWR Chain’s high-performance, eco-friendly blockchain technology. This partnership not only underscores the potential of blockchain for enhancing digital experiences but also positions PWR Chain to drive growth and create engaging opportunities within India’s entertainment industry.”

This partnership highlights Shemaroo’s commitment to digital innovation and sets a precedent for India’s entertainment industry by bridging traditional media with Web3. By exclusively hosting ShemarooVerse on PWR Chain, Shemaroo Entertainment and PWR Chain are set to reshape India’s digital landscape, offering creators and fans new, dynamic ways to engage with content. 

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The Key to Mass Adoption: QuantumFusion’s Developer-Friendly SDK

Published

3 hours ago

on

November 22, 2024

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  • Why dApps Haven’t Reached the Mainstream

Blockchain technology has long promised to revolutionize our digital interactions, yet widespread adoption remains slow. Other than the battle for regulatory clarity necessary for institutional capital to flow into DeFi and other utility sectors, there are three key fundamentals we believe are currently inadequate for mass adoption:

  1. Speed
  2. Cost
  3. Reliability

Ethereum has the largest DeFi market cap by a significant margin; according to DeFiLlama, over 60% of the total value locked in DeFi is on Ethereum, even higher if you bundle in its Layer-2 solutions, like Arbitrum and Optimism. 

But nobody can reliably use Ethereum at a reasonable cost. Data from Etherscan gives an average of $23.36 per swap as of 11/18/2024, completely unfeasible for the average user. Additionally, Ethereum’s time to settle a transaction (finality) of 12-15 minutes and the very low transaction per second the network can handle (15-30 TPS) is not up to the task of mass adoption. 

We’ll give Ethereum its due; it is extremely reliable, and this is a contributing factor in its dominant position within the DeFi space. Everyone wants to build on Ethereum, but relatively few can afford to use what is being built. 

You might have heard people say, “Solana has none of the issues facing Ethereum; it’s cheaper and faster!”

And they’d be correct, but only on the speed and cost front. 

One of the critical issues facing Solana is reliability. Blockchain outages cause the near-complete shutdown of all on-chain activities. During these outages, many are left helpless, watching themselves get liquidated and unable to do anything about it. To put it simply, fast and cheap is only useful if you aren’t left with your pants down when the network crashes. 

All of this is to say the user experience for most dApps is not where it needs to be: useable but nowhere near the standard of Web2. As seen in the case of Ethereum, utility developers want to build on a chain that won’t break, has excellent performance characteristics, and, most importantly, is developer-friendly.

We don’t have to reinvent the wheel. No advancement in computing is required; we’re not talking about a theoretical, futuristic concept that will take decades to realize. 

Henry Ford didn’t invent the car, he just figured out how to make them faster and more efficiently than everyone else.

QuantumFusion is to the blockchain industry what Ford was to the auto industry.

But how?
High Transaction Throughput for a Seamless User Experience

QuantumFusion’s infrastructure revolutionizes transaction speed and cost, addressing the limitations of slower blockchains like Ethereum. Powered by the SPIN (Short-term Parallel Incremental Network agreement) consensus protocol, it achieves 0.1-second block finality, enabling real-time transactions without bottlenecks or delays–essential for applications like gaming or high-frequency trading.

Faster, cheaper transactions significantly enhance user experience, reducing frustrating wait times and making blockchain applications practical for everyday use. Scalability is central to QuantumFusion’s design, supporting high-demand, real-time applications without congestion. 

With 100-millisecond finality and targeting 10,000+ TPS, QuantumFusion enables a plethora of blockchain applications:

  • Real-time social networks with real-time posts and interactions.
  • Blockchain gaming with secure, verified assets and actions.
  • Financial applications with fast, reliable settlements comparable to centralized exchanges.
  • Collaborative tools for seamless decentralized teamwork; on-chain Google Docs.

Unlike networks that struggle under heavy loads, QuantumFusion embraces them by balancing speed, cost, and reliability, enabling a robust ecosystem for developers and users alike. 

QuantumFusion sets the stage for blockchain’s mainstream adoption.

QuantumFusion’s Native-First SDK: Simplifying Development for Mass Adoption

For blockchain to achieve mass adoption, developers need tools that are powerful, intuitive, and designed with real-world usability in mind. QuantumFusion’s native-first SDK aims to redefine how dApps are built, focusing on seamless integration and superior performance in both desktop and mobile environments—where users increasingly interact with technology.

Most crypto participants are using their mobiles; as of January 2024, 63% of visitors to Kraken’s website accessed the platform via mobile devices, while just 37% used desktop computers.

To meet market demand, it is essential to cater to mobile users. To do that, the infrastructure must build a development environment with that in mind. QuantumFusion has built its SDK utilizing light clients like Smoldot to provide mobile users with real-time, low-latency experiences.

Unlike many existing platforms that prioritize web-first development, QuantumFusion’s SDK delivers a native-first approach, enabling dApps to feel as intuitive and responsive as traditional Web2 applications. 

Additionally, through Smoldot, QuantumFusion’s SDK supports WebAssembly, enabling developers to work in their preferred programming languages–this acts as a talent multiplier; the pool of potential developers is huge. Empowering the creation of complex, scalable applications from DeFi platforms to real-time gaming is half the battle; attracting the creators is key.

The goal of the SDK is to create a future-proof environment where developers can create dApps for the end-user without being forced to optimize for desktop in a world where everyone is using mobile. Bridging the gap between user-friendly tools and blockchain innovation ensures developers can focus on building dApps that not only perform but also captivate.

QuantumFusion’s SDK is more than a toolkit—it’s the key to unlocking the QuantumFusion blockchain’s potential, paving the way for mainstream adoption with simplicity, efficiency, and accessibility at its core.

Join the QuantumFusion Revolution

Web3 has immense potential, but the issues of speed, cost, and reliability are barriers to a smooth user experience. No one will use infrastructure that only works sometimes, and even when it does, it costs a small fortune and an unreasonable length of time to do anything worthwhile.

If the Web3 experience isn’t at least on the same level as Web2, then how are we going to attract mainstream attention?

QuantumFusion is breaking through these limits with an ecosystem designed from the ground up to deliver what users and developers have long been waiting for: seamless, scalable, and accessible blockchain solutions.

That’s it; that’s the goal. 

Through their SDK, QuantumFusion equips developers to create dApps that feel as intuitive as the best Web2 applications. Whether for mobile or desktop, this toolkit empowers innovation with real-world usability and future-ready performance. Paired with 0.1-second block finality, QuantumFusion makes real-time, cost-effective transactions a reality.

This is more than just incremental improvement; it’s a reimagining of what blockchain can achieve with a roadmap of how we can get there. QuantumFusion’s infrastructure unlocks opportunities that have only been half-realized so far. It isn’t just solving old problems—it’s setting a new standard for what blockchain technology should deliver.

Explore QuantumFusion, follow their progress, and help us build a decentralized future for everyone. 

Website: https://qfnetwork.xyz

X: @QuantumFusion_

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Press Release

MemeSparks.com Launches Innovative Service Integrating Web3 with AI Text-to-Video Technology

Published

4 hours ago

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November 22, 2024

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MemeSparks.com, a revolutionary Web3 platform, announced the launch of the first-ever platform integrating Web3 with AI-driven text-to-video technology. This innovative platform has the potential to drastically reduce the time, cost, and resources of video production. Its goal is to help memecoin developers and teams produce high-quality products faster and at substantially lower costs. The newly-launched service is available in exchange for the $MEMEKS utility token and Solana (SOL).

MemeSparks.com harnesses the power of artificial intelligence to transform written scripts into prime video content. The platform relies on the transparency and security of smart contracts to facilitate safe transactions between creators and consumers. This technology ensures creators receive fair compensation for their work and clients engage in digital transactions within a secure environment.

The platform will be available globally, allowing creators from various backgrounds and geographical locations to receive appropriate financial reward for their content. More importantly, anyone in the world can become a video producer even if they lack the necessary skills but have an idea for video content.

MemeSparks.com is steadily building a powerful, decentralized ecosystem with a digital marketplace at its center. Here, creators can rent out or sell their content produced via the platform’s AI text-to-video technology. The marketplace will support two tokens, $MEMEKS or SOL coins. The generated profit goes to the Community Wallet, which is controlled by the developers. The latter have already pledged to give monthly reports on its use and will only get a 10% share from the wallet for their services. Another 10% will go toward the platform’s marketing and the $MEMEKS coin development. The platform’s website maintenance will receive 20% while the remaining 60% will be used according to the votes of $MEMEKS holders.

The platform will also have a decentralized autonomous organization (DAO), allowing members to vote and decide marketing strategies, partnerships, airdrops, etc. Purchasing $MEMEKS tokens will automatically make users part of the DAO. The organization will function via two entities, the Council of Creators and the General Assembly. Every proposal advanced for voting will require a minimum quorum of 20% of total $MEMEKS. Lastly, the voting process will be 100% transparent to all members, and it will feature pre-voting discussions and clear rules to ensure complete fairness.

The advent of AI technology will reshape numerous industries, including video production. MemeSparks.com aims to spearhead the technological revolution in this field by delivering a user-friendly service for developers and creators. This platform fuses Web3 with AI text-to-video technology  to democratize video content production, and boost interactivity and engagement for audiences. It also uses a transparent and effective decentralized governance model to give consumers unmatched control over the digital art they create and the platform’s development.

Jay Chambers, CEO, Core Developer and founder of MemeSparks.com, commented on the platform’s mission:

“Our vision was to create a platform where creativity meets technology in its purest form. By integrating Web3 with AI text-to-video, we’re not just launching a product. We’re setting the stage for the next generation of digital content creators and consumers. This is about empowering people with tools that were once exclusive to large studios or tech giants.'”

The platform’s development does not end here. MemeSparks.com plans to introduce more features, including AI-driven editing tools, enhanced creator monetization options, and more interactive viewer experiences. Ultimately, the platform should become the meeting place for creators, investors, and technology enthusiasts, where they can innovate via a unique integration of Web3 and AI.

About MemeSparks

MemeSparks.com is a groundbreaking project aiming to empower creators and consumers into producing high-quality and cost-effective content faster than ever before. The platform seamless integration of Web3 and AI text-to-video produces cutting-edge technology. Above all, it fosters a more sustainable future for creative freedom and digital ownership for users worldwide.You can learn more about MemeSparks.com and stay up-to-date with its developments here: Website | X (Twitter) | Telegram

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