Connect with us

Press Release

WOM Protocol Gains Strategic Investment for Web3 Social Revolution

Published

3 years ago

on

Blockchain-based marketing technology WOM Protocol, which replaces traditional ads with user-generated content, is thrilled to announce an undisclosed amount of investment from global liquidity provider and multi-stage web3 investment firm, DWF Labs. This strategic investment supports the scaling of the WOM Protocol through more integrations and kick starts a partnership to further the mission of empowering brands, creators, publishers, and social networks to monetize word-of-mouth recommendations.

Web3 social is defined by its decentralized nature, transparency, and emphasis on empowering users. While many web3 social projects focus on issues like digital identity and data ownership, the WOM Protocol distinguishes itself by targeting the primary revenue source for social media platforms: advertising. The global digital advertising market is expected to grow significantly, with estimates projecting it to reach $517.51 billion by 2023, up from $332.84 billion in 2020. Since advertising generates the majority of revenue for Web2 platforms, it represents a massive opportunity to explore in the context of web3 social.

The WOM Protocol is a marketing solution built on web3 that replaces ads with user-generated content (UGC). It enables advertisers to find, track and reward word-of-mouth recommendations, while rewarding creators based on their content engagement and quality ratings. The Protocol includes the WOM Authenticator app, which authenticates recommendations across all WOM integrated platforms, the WOM Campaign Manager, which enables advertisers to find, track and access word-of-mouth recommendations by spending WOM Tokens, a Shopify app, and the underlying payment protocol that automatically rewards creators, authenticators, publishers and platforms in WOM Tokens.

Advertisers benefit from the credibility and authenticity that creators provide, ensuring a transparent and equitable advertising ecosystem that aligns the interests of creators, brands, and platforms. The protocol’s “to-earn” tokenomics is based on existing user behavior, as recommendations are made 2.1 billion times daily. WOM is already live and tested, having processed over 27,886,895 transactions in 2022 alone, with over 110k aggregated WOM videos passing the peer review of content, so-called “authentication”. WOM has meanwhile scaled its own “TikTok of Crypto” app, BULLZ, to onboard more projects and brands through its Campaign Manager, as well as kick-start campaigns for user-generated content.

DWF Labs is the investment firm and liquidity provider for digital assets that supports web3 projects at various stages. Their services include consulting, smart contract auditing, treasury management, and more. With the strategic partnership and investment into WOM, DWF Labs will also be able to benefit their clients and partners by introducing the WOM Protocol as a new content marketing tool. As WOM expands its infrastructure across multiple platforms, it will continue to prove the adoption of word-of-mouth rewards as a replacement for traditional advertising.

According to Andrei Grachev, Managing Partner of DWF Labs: “We see tremendous potential in WOM Protocol’s innovative approach to word-of-mouth marketing. The Protocol’s ability to authenticate recommendations, incentivize creators, and reward authenticators and platforms has the potential to revolutionize the way brands and creators connect with their audiences. We are excited to be a part of this groundbreaking project and look forward to seeing the impact it will have on the industry.”

Melanie Mohr, Founder & CEO of WOM Protocol, also commented: “We are thrilled to have DWF Labs on board as an investor and liquidity provision partner. This investment underscores the strength of our technology and its potential for the future of marketing. With the support of DWF Labs, we will continue to develop and expand the WOM Protocol, bringing it to new audiences around the world.”

About the WOM Protocol

WOM (word-of-mouth) Protocol is a blockchain-based protocol that gives brands, content creators, publishers, and social networks a way to monetize word-of-mouth recommendations on any website, app or platform. WOM is backed by seasoned investors from around the globe. For more info about WOM: https://womprotocol.io

About DWF Labs

DWF Labs is a liquidity provider and multi-stage web3 investment firm with offices in Singapore, Switzerland, the British Virgin Islands, the United Arab Emirates, South Korea and Hong Kong. The investment company is an affiliate of Digital Wave Finance (DWF), one of the world’s largest high-frequency cryptocurrency trading entities, which trades spot and derivatives markets on over 40 top exchanges. DWF Labs seeks to invest and support bold founders who want to build the future of Web3. For more information on DWF Labs, visit: https://www.dwf-labs.com/

Related Topics:
Continue Reading

Press Release

TokenPocket Announced as Platinum Sponsor for Hong Kong Web3 Festival 2026

Published

16 hours ago

on

February 9, 2026

By

TokenPocket Announced as Platinum Sponsor for Hong Kong Web3 Festival 2026

The Hong Kong Web3 Festival 2026 has announced TokenPocket as a Platinum Sponsor, further strengthening the event’s position as Asia’s premier gathering for blockchain innovation and decentralized technology. This strategic partnership brings together one of the industry’s leading multi-chain wallet providers with the region’s most influential crypto conference.

TokenPocket, a pioneering decentralized wallet platform, joins the festival as a key partner, bringing its expertise in blockchain infrastructure and stablecoin payment solutions to an event that has become essential for anyone serious about Web3’s future in Asia and beyond. The collaboration underscores the accelerating momentum behind Web3 adoption and reinforces Hong Kong’s strategic importance as a global hub for digital asset innovation and regulatory clarity.

About TokenPocket

TokenPocket stands as one of the cryptocurrency industry’s leading decentralized wallets, purpose-built for seamless multi-chain integration and efficient stablecoin transactions. The platform offers comprehensive accessibility through mobile applications, browser extensions, and the KeyPal hardware wallet, ensuring users can manage digital assets securely across multiple devices and environments with consistent functionality.

The wallet delivers enterprise-grade security protections combined with innovative features specifically designed to enhance user experience and reduce common pain points in digital asset management. Among its most notable capabilities is zero-gas-fee transfer functionality across multiple blockchain networks, significantly reducing transaction costs and eliminating friction that has traditionally hindered widespread crypto adoption. This powerful combination of robust security architecture and user-centric features positions TokenPocket as a truly decentralized, multichain wallet solution suitable for both cryptocurrency newcomers and experienced traders seeking advanced functionality.

TokenPocket’s participation as a Platinum Sponsor demonstrates the company’s commitment to supporting ecosystem development and fostering connections between infrastructure providers, developers, and institutional players across the Web3 landscape.

For more information about TokenPocket, visit https://tp.xyz/

About Hong Kong Web3 Festival 2026

The Hong Kong Web3 Festival, co-hosted by Wanxiang Blockchain Labs and HashKey Group and organized by W3ME, has firmly established itself as Asia’s premiere cryptocurrency and blockchain gathering since its launch in April 2023. The annual event serves as a critical convergence point for the world’s leading innovators, thought leaders, policymakers, and decision-makers in the Web3 and crypto ecosystems to explore emerging trends, regulatory developments, and technological breakthroughs shaping the industry’s future.

The 2026 edition will take place from April 20 to 23 at the Hong Kong Convention and Exhibition Centre, continuing the festival’s tradition of bringing together the brightest minds in decentralized technology. Previous editions have demonstrated remarkable scale and influence, collectively attracting over 350 exhibitors, more than 1,200 speakers, and a cumulative audience exceeding 100,000 visitors from around the world. The festivals have also catalyzed over 400 diverse side events, creating unparalleled networking and collaboration opportunities across the entire Web3 landscape.

This year’s festival is projected to feature up to 300 speakers representing every facet of Web3 and cryptocurrency, from blockchain infrastructure and DeFi protocols to NFTs, metaverse applications, gaming, and enterprise adoption strategies. Significantly, the event has already attracted registrations from over 500 executives and corporate decision-makers from traditional finance sectors and real economy industries, establishing the conference as a high-level platform for substantive dialogue, knowledge transfer, and strategic partnerships between Web3 innovators and traditional business leaders.

Hong Kong Web3 Festival leverages the city’s distinctive advantages as a global financial center and innovation powerhouse. This strategic positioning enables the event to bridge Mainland China’s vast market potential with worldwide Web3 developments, creating unique opportunities for cross-border knowledge exchange and business development. By bringing together premier resources, talent, and capital from across the globe, the festival provides attendees with exclusive access to cutting-edge Web3 updates, market insights, and networking opportunities unavailable elsewhere in the Asia-Pacific region.

For comprehensive event details, visit: https://www.web3festival.org/hongkong2026/#/en

Organizations interested in partnership opportunities can apply at: https://tally.so/r/w5YEbP

Continue Reading

Press Release

Sui Foundation Announced as Exclusive Dinner Sponsor for Hong Kong Web3 Festival 2026

Published

4 days ago

on

February 6, 2026

By

Sui Foundation Announced as Exclusive Dinner Sponsor for Hong Kong Web3 Festival 2026

Hong Kong Web3 Festival 2026 is pleased to announce Sui Foundation as an Exclusive Dinner Sponsor, marking a significant partnership that underscores the growing collaboration between leading blockchain innovators and Asia’s premier crypto gathering.

Sui Foundation is an independent organization dedicated to growing and cultivating long-term value in the SUI ecosystem. The foundation supports developers, creators, and enterprises building on Sui, a next-generation blockchain platform designed for scalability and user-friendly experiences. Through strategic initiatives, grants, and community programs, Sui Foundation plays a vital role in advancing Web3 innovation globally. Their sponsorship of this year’s exclusive dinner event will provide attendees with unique networking opportunities alongside industry leaders and blockchain pioneers. For more information, please visit: https://www.sui.io/

The Hong Kong Web3 Festival (“Web3 Festival”), co-hosted by Wanxiang Blockchain Labs and HashKey Group and organized by W3ME, is Asia’s premiere crypto gathering that has been annually held since April 2023. It convenes the world’s smartest minds in the Web3 and crypto space to discuss the latest trends, policies, and technological breakthroughs shaping the future of decentralized technologies.

This year’s Hong Kong Web3 Festival will take place from April 20 to 23 at the Hong Kong Convention and Exhibition Centre, spanning four days of intensive programming, exhibitions, and networking events. The previous three editions of Web3 Festival brought together over 350 exhibitors and more than 1,200 speakers for in-depth discussions, attracted a cumulative total of 100,000 visitors, and saw over 400 diverse side events. These impressive numbers reflect the festival’s position as a must-attend event for anyone serious about the Web3 industry.

Web3 Festival 2026 will feature up to 300 speakers representing all aspects of Web3 and crypto on its stages, including blockchain developers, cryptocurrency innovators, DeFi pioneers, NFT creators, metaverse architects, and institutional investors. The event has also attracted registrations from over 500 executives and corporate decision-makers in traditional finance and real economies, demonstrating the increasing mainstream adoption of blockchain technology. This diverse attendance enables the conference to serve as a high-level platform for in-depth dialogues and high-value connections between emerging tech leaders and established financial institutions.

As Asia’s premier crypto event, Web3 Festival leverages Hong Kong’s unique position as a global financial center and innovation powerhouse, bridging the vast market potential of Mainland China with worldwide Web3 advancements. This strategic positioning is particularly significant as Hong Kong continues to establish itself as a leading Web3 hub with progressive regulatory frameworks and strong government support for digital asset innovation. The unique positioning enables the event to bring together the best resources from across the globe, offering attendees first-hand Web3 updates, networking opportunities, and insights into emerging market trends that will shape the industry’s future.

The partnership with Sui Foundation further elevates the festival’s reputation as the meeting point for blockchain innovation and enterprise adoption in the Asia-Pacific region.

Get all the details here: https://www.web3festival.org/hongkong2026/#/en

Be our partner: https://tally.so/r/w5YEbP

Continue Reading

Press Release

Fufuture Joins Hong Kong Web3 Festival 2026 as a Secondary Exhibition Sponsor

Published

2 weeks ago

on

January 28, 2026

By

Hong Kong Web3 Festival 2026 is proud to welcome Fufuture as a Secondary Exhibition Sponsor.

Build with Fufuture to revolutionize DeFi: https://fufuture.io

The Hong Kong Web3 Festival (“Web3 Festival”), co-hosted by Wanxiang Blockchain Labs and HashKey Group and organized by W3ME, is Asia’s premiere crypto gathering that has been annually held since April 2023. It convenes the world’s smartest minds in the Web3 and crypto space to discuss the latest trends and policies.

Hong Kong Web3 Festival will take place from April 20 to 23 at Hong Kong Convention and Exhibition Centre. The previous three editions of Web3 Festival brought together over 350 exhibitors and more than 1,200 speakers for in-depth discussions, attracted a cumulative total of 100,000 visitors, and saw over 400 diverse side events.

Web3 Festival ultimately will have up to 300 speakers representing all aspects of Web3 and crypto on its stages. It has also attracted registrations from over 500 executives and corporate decision-makers in traditional finance and real economies. This enables the conference to be a high-level platform for in-depth dialogues and high-value connections.

As Asia’s premier crypto event, Web3 Festival leverages Hong Kong’s unique position as a global financial center and innovation powerhouse, bridging the vast market potential of Mainland China with worldwide Web3 advancements. This unique positioning enables the event to bring together the best resources from across the globe, offering attendees first-hand Web3 updates and networking opportunities.

Get all the details here: https://www.web3festival.org/hongkong2026/#/en

Be our partner: https://tally.so/r/w5YEbP

Continue Reading

Trending